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Posted 3 weeks ago

Job Description:

Position: Marketing Manager 

Location :Bangalore

Salary : According to the Market Standards

Experience: 5-7 years

Role:-Permanent

Job Responsibilities

·       Developing strategic marketing campaigns to help achieve business results

·       Ensuring that plans and messaging are aligned with business strategy, reinforce brand positioning, and are delivered effectively to targeted audiences

·       Manage the content that the business posts to social media

·       Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed.

·       Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).

·       Develop strategies that drive customers to the website

·       Create paid campaigns on social media platforms

·       Maintain consistent brand messaging throughout all platforms

·       Create email blast campaigns to target key customers

·       Use advanced metrics to measure the success of a marketing campaign

·       Keep up to date on the latest social media trends

·       Guide efforts to create standardized marketing reporting and dashboards, presenting performance to the marketing department as well as stakeholders throughout the company.

Skills Required:

·       Should have working experience in IT services or consulting industry

·       4-5+ years of enterprise software marketing experience is preferable.

·       Have proven experience of managing B2B and B2C campaigns.

·       Understand current marketing trends.

·       Should have a good knowledge of various aspects of marketing, including brand marketing, PR, content management, digital marketing & performance marketing.

·       Great Problem-solving skills

·       Proficient in photo and video editing software such as Adobe

·       Deep knowledge of web designing principles

·       Proficient in MS Office Suite, including Outlook, Excel and Word.

·       Ability to identify long term trends in data

·       Great communication skills

·       Degree in Marketing or communication is preferred.

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Spinebiz Recruitment